Greenpoint van Peperstraten (while working for SFA print)
Design the complete branding for Greenpoint. A huge innovative initiative for sustainable energy production with worldwide allure.
The design for such a innovative project needs to support their statements and corporate identity. Colors and print materials were chosen very carefully, recycled paper was used for the brochure. The biggest challenge in this project was explaining what Greenpoint is doing, because tidal power is not a familiair concept for most of us, all media were supported with infographics and flow diagrams.